Corporate Culture

A leading FMCG company

Situation

• Mey Inc. was the result of the privatization process of the Turkish TEKEL’s alcoholic beverages company.
• Based on the competitive market situation MEY has transfered professionals from different companies, and kept the future promising old staff in the company.
• Strong competition, people from different backgrounds, shareholder expectations and other dynamic factors require a solid corporate culture and a common language within the company.

Action

• MCT has designed a change management project based on corporate culture dynamics.
• The project covered top management alignment, culture analysis, workshops at different staff levels, action development, implementation and tracking of improvements.

Outcomes

• Early signs of morale uplift
• Direct contribution of people to the change actions
• Measureable change actions via specific project metrics
• Quantitative and qualitative change management framework.